Dennis and Felipe opened their business in decentralized HR infrastructure in 2018. In 2019 they found partner companies from the care workers industry and decided to build a mobile app for iOS and Android. They decided to outsource the development and their target was to find a tech-driven company run by a technical founder. And that’s when they came in contact with us.
“We are happy with the results. We met our deadlines and we are still in the budget that I think is very rare for tech products. Couldn’t be happier.”
Project Idea
PflegeHub is a one-stop-shop for the new job in the care workers industry. It connects nurses and caretakers with jobs available. Companies see anonymous applicant profiles and can make offers for interviews.
Candidates can create a profile in 2 minutes using the app and receive offers for interviews from interested companies that are hiring.
Challenges
-
The mobile framework was changed during the development.
Originally it was required to build the app using the Expo platform. That is faster to develop but has some limitations. In the middle of the project, it was decided to add a new feature to the app - the ability to notify nurses about the new offers via notification. To implement the best look-and-feel experience we had to migrate the app to React-Native. It was done within 1 week without significant code changes. -
Implementing chat on mobile and existing Angular web app
At some point of development appeared the necessity to implement a messaging channel. The hiring company’s website was developed on Angular and it was required to implement the chat on both the website (Angular) and a mobile app (React Native). The terms of the development were short so we had to learn Angular fast and implement a smooth communication channel.
Result
The very first version of the app was launched within 2 months for iOS and Android, meeting the deadline. It received positive feedback from investors & end-users, so Dennis and Felipe brought new tasks to the project scope. After the implementation of these changes, the app was ready for the public launch. We integrated the marketing infrastructure to improve Facebook Ads efficiency from day 1. We helped to set up the marketing campaigns and analyze results.
We are happy with the results. We met our deadlines and we are still in the budget that I think is very rare for tech products. Couldn’t be happier.
-
All-embracing registration process
-
-
-
Smooth communication with users
by sending push-notifications -
Marketing support
After launch, Dennis & Felippe asked to integrate the app with Facebook marketing platform. Our team has also helped to improve installation conversion rates & cost per install. To move further, we connected event tracking with Facebook ads and informed Fb about users’ successful registration. Thus we became able to optimize ads and target people who successfully register in the app, not only just launched. This step allowed us to perform benchmark analysis and compare different marketing messages based on real results and not just keep optimizing campaigns by cost.
Communication
- Ongoing text messaging via Discord
- Video calls
- Continuous deployment with regular demos
Development stack
Web
Mobile
Backend
3rd party integrations
Beauty Advisor
Social beauty marketplace Collaborative platform for beauty discovery and inspiration, bringing users and experts together in a uniquely visual community.
Process Board
Task management app World's first management engine for recurring tasks and ongoing activities. The Web app that helps to manage individual or business tasks with ease.