Product Development Services

From idea to a scalable product — with clear ownership, product thinking, and measurable outcomes. We turn product ideas into solutions that perform, focused on business results, not just delivery.

10+Years of experience
50+Products delivered
5.0Clutch rating
Risk-Free Start

Oleg Kalyta

Founder & AI Lead
Oleg Kalyta

Your AI Project Timeline

FREE
Week 1

Free Trial

Test our team, no commitment
1
Month 1

Proof of Concept

Working prototype delivered
2
Month 2-3

Production Ready

Full AI solution deployed
Projects featured in

Common Product Development Challenges

Building software products is hard. Here are the obstacles we help teams overcome.

Your in-house team lacks bandwidth or specific expertise

We plug in as your extended product team. Same goals, full accountability, zero hiring overhead.

Previous vendors delivered code that's impossible to maintain

We audit what exists, keep what works, and rebuild what doesn't. Clean architecture from here on.

You're stuck between building too much or shipping too little

We help you scope the right feature set. Enough to validate, not so much you lose focus.

Development is taking longer than expected with no clear end in sight

Bi-weekly sprints, weekly demos, transparent timelines. You see progress, not excuses.

Your product idea is solid but you don't know where to start technically

We handle architecture, stack decisions, and roadmap. You focus on the business.

Who This Service Is For

We work with teams at different stages — all focused on building products that deliver real results

Startups Building MVPs

You have a vision and need to validate it fast. We help you build a focused MVP that tests your core assumptions and attracts early users or investors. Learn more about our MVP development process →

Scale-ups Validating New Products

You have traction and want to expand. We help you explore new product lines with the same rigor and speed that got you here.

Companies Modernizing Legacy Products

Your product works but feels outdated. We help you modernize architecture, UX, and capabilities without disrupting your business. For ongoing modernization, consider a dedicated development team.

Teams Lacking Internal Product Expertise

You know your domain but need product and engineering leadership. We bring product thinking and technical depth to fill the gap.

Full-Cycle Product Development

Each phase delivers a clear outcome — not just activity

Clarified problem, validated assumptions, and a clear path forward. We help you avoid building the wrong thing by focusing on real user needs and market signals.

Intuitive interfaces that users love and that drive engagement. We design for conversion, retention, and usability — not just aesthetics.

Scalable, maintainable code that performs in production. We build with modern stacks, clean architecture, and AI-readiness in mind.

Confident releases with minimal bugs. Automated testing, manual QA, and smooth deployment pipelines ensure quality at every step.

Continuous improvement based on real data. We help you iterate, optimize, and scale based on user feedback and metrics.

How You Benefit

Risk Management First

We help you foresee potential problems and offer proactive solutions throughout the development process. Our company doesn't just focus on coding; we also emphasize strategic planning and managing risks in software development.

Risk Management First

Proactive Communication

We keep you in the loop at every stage of the project. Our team organizes internal daily briefings, weekly demos, and other discussions as needed. You're always informed about your project's progress.

Proactive Communication

Cost-Effective and Clear Billing

We're mindful of your budget. Our billing is straightforward — you only pay for the actual work done. There are no extra charges for recruitment, holidays, or sick days.

Cost-Effective and Clear Billing

Product Types

From marketplaces to AI-powered experiences — we build products across domains

Two-sided platforms connecting buyers and sellers, service providers and customers, or any parties that need to transact. Includes listing management, search and filtering, payment splits via Stripe Connect, review systems, trust scores, messaging between parties, and booking flows. The complex orchestration that makes marketplaces actually work at scale.

See example:Breeze$2.5M raised, tenant-landlord matching

React Native apps that work seamlessly on iOS and Android. Social features like profiles, feeds, messaging, and notifications. Real-time updates via WebSockets, push notifications, offline-first sync. Community building tools, user-generated content, and engagement mechanics designed to drive retention and viral growth.

See example:Yupi4.8 App Store rating, social platform

Multi-tenant architecture with subscription billing, role-based access control, and usage analytics. Onboarding flows, team management, API access for integrations. Admin dashboards, workflow automation, and reporting tools. Built for scale with proper data isolation, security, and growth mechanics from day one.

See example:AI Support AgentMulti-tenant AI platform, 1000s tickets/day

Purpose-built apps for specific audiences and use cases. Tournament management for sports communities, beauty service booking, healthcare coordination, gaming companion apps. Deep domain features designed for context, with engagement and retention mechanics tailored to the target user.

See example:FunPadel100+ players, 6 countries, sports tournaments

Products with AI at the core — not as a gimmick, but as the main value driver. LLM-powered assistants, intelligent automation, personalized recommendations, computer vision features. We integrate OpenAI, custom models, and AI workflows that actually improve user outcomes and business metrics.

See example:Healify$2M raised, AI health companion

Real-time multiplayer backends, trading platforms, leaderboards, matchmaking systems, and in-game economies. WebSocket-based live updates, caching for low latency, handling millions of concurrent users. Rewards programs, community features, and engagement systems that keep players coming back.

See example:Rocket League Garage5M+ users, 100M+ trades completed

Product Development Technologies

Modern stack for scalable, AI-ready products

Backend

Node.jsNode.js
NestJSNestJS
PythonPython
PostgreSQLPostgreSQL
RedisRedis

Frontend & Mobile

ReactReact
React NativeReact Native
Next.jsNext.js
TypeScriptTypeScript
ExpoExpo

Cloud & DevOps

AWSAWS
Google CloudGoogle Cloud
DockerDocker
GitHub ActionsGitHub Actions

AI & ML

OpenAI APIOpenAI API
LangChainLangChain
Hugging FaceHugging Face
TensorFlowTensorFlow

Our Product Development Process

Our Product Development ProcessOur Product Development Process mobile

A concise overview of project goals, core deliverables, and functional requirements to align all stakeholders before development begins.

Deliverables:
  • Problem statement
  • User research summary
  • Success metrics defined
  • Initial scope document

Strategic plan for rapid PoC or MVP execution — from concept to first usable version with clear priorities and milestones.

Deliverables:
  • Product roadmap
  • Feature prioritization
  • Technical architecture plan
  • Resource allocation

Turning concepts into functional, user-centric products through seamless collaboration between design and engineering.

Deliverables:
  • User flows & wireframes
  • Interactive prototypes
  • Design system
  • Usability validation

Ensuring product stability and seamless interoperability through rigorous testing and system integration.

Deliverables:
  • Production-ready code
  • Automated test suites
  • CI/CD pipeline
  • Documentation

Driving sustainable growth through performance optimization, scalability, and iterative enhancements based on real user data.

Deliverables:
  • Production deployment
  • Analytics & monitoring
  • Performance optimization
  • Growth iteration plan

Industry Expertise

We work with startups and SMBs where speed and adaptability decide the game. Our expertise helps founders build products that truly perform.

Health tracking apps, fitness platforms, AI coaching tools, tournament management systems, sports community apps. We build products that help users achieve goals, track progress, and stay engaged — from workout companions to competitive gaming platforms.

See example:Healify$2M raised, AI health companion

Property search platforms, tenant-landlord matching, rental management tools, mortgage marketplaces, smart budgeting apps. We build PropTech products that simplify transactions, automate workflows, and connect buyers, sellers, and renters.

See example:Breeze$2.5M raised, tenant-landlord matching

Payment processing platforms, banking integrations via Plaid, loan management systems, financial dashboards, credit scoring tools. We build secure, compliant fintech products that handle real money and pass audits.

See example:RaisalAcquired by Iuvity, mortgage marketplace

Patient portals, telemedicine platforms, care coordination tools, health data management, wellness apps. We build healthcare products with HIPAA security features and secure data handling, appointment scheduling, and EHR integrations.

See example:PflegeHubHealthcare staff matching platform

Gaming companion apps, in-game trading platforms, leaderboards, matchmaking systems, rewards programs. We build real-time multiplayer backends, community features, and engagement systems for millions of users.

See example:Rocket League Garage5M+ users, 8 years running

Multi-tenant applications, subscription billing systems, workflow automation tools, CRM integrations, API-first platforms. We build SaaS products designed for scale with proper onboarding, usage tracking, and growth mechanics.

See example:AI Support Agent1000s tickets/day, $0.02/conversation

Two-sided marketplaces, booking platforms, listing management, review systems, payment splits via Stripe Connect. We build the complex matching logic, trust mechanics, and transaction flows that make marketplaces work.

See example:EvLuv65K+ EV charging stations integrated

Social networking platforms, community apps, messaging systems, content sharing, user profiles. We build engagement-focused products with real-time features, notifications, and viral growth mechanics.

See example:Yupi4.8 App Store rating, social platform

Why ProductCrafters

What makes us different from typical development agencies

Products That Perform

ProductCrafters is a product development partner focused on building products that scale, make business sense, and deliver measurable results — not just working software.

Product Economics First

We approach product development through unit economics and real metrics: LTV, CAC, retention, payback, ROI. Every feature is built to move business numbers, not just expand the backlog.

AI-Ready, Production-Grade Engineering

We design and build products ready for modern AI capabilities — from data-driven features to LLM-based workflows — while staying secure, scalable, and maintainable.

Proven by Real Products

We don't just build for clients. We build and scale our own products, where performance, costs, and unit economics truly matter. That experience shapes how we think, decide, and deliver.

Fast and Predictable Delivery

From idea to MVP or PoC in weeks, not quarters — with clear scope, timelines, and success criteria. No open-ended development. No guesswork.

Clear Product Ownership, Reduced Delivery Risk

We take ownership of the product, not just tasks. Through clear decision-making, early validation, and continuous alignment, we help teams reduce risk and move forward with confidence.

What most impressed me about ProductCrafters was their dedication to my project and understanding of our goals. They were very honest and transparent throughout the entire process.

Mario Alcaraz

Mario Alcaraz

CEO, BeautyAdvisor

4.9★ App Rating, 7x Performance

They were flexible, and it was easy to work with them on a day-to-day basis. Their brilliant ideas were critical to the project success.

Alex Vasilenko

Alex Vasilenko

CEO, Wevention (Yupi)

4.8★ Rating, 40% Budget Savings

Out of over 40 applicants, we selected ProductCrafters based on their experience, technical expertise, and cost estimate. The team showed deep technical expertise, a strong work ethic, and honesty.

Julius Simon

Julius Simon

CPO, Finsu

$550K Raised, 11K+ Monthly Users

The team has honest billing practices and creates incredible value for the cost. Working with ProductCrafters has saved us hundreds of thousands of dollars compared to domestic firms.

Maxwell Murphy

Maxwell Murphy

Founder, ProcessBoard

Significant Cost Savings

The quality of their code makes them a valuable partner. They thought holistically about solutions and brought up all-encompassing ideas.

Fernando Rosario

Fernando Rosario

CTO, Raisal

Production-Ready Code

Their insightful advice has maximized the application's performance. We're actually learning things from ProductCrafters that we can adapt and use in other applications.

G

Golda Grossman

Director of Application Development, LTC Consulting Services

Optimized Performance
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FaQ

Product development services cover the entire journey from idea to market-ready product. This includes discovery and validation, UX/UI design, software engineering, QA testing, deployment, and post-launch optimization. A full-cycle product development company like ours handles everything — so you get a cohesive team focused on building something that actually works in the market, not just technically.

It depends on scope, complexity, and timeline. A focused MVP typically runs $50K-$150K over 2-4 months. More complex products with multiple integrations, custom features, or AI components range from $150K-$500K+. We provide detailed estimates after discovery, and our billing is transparent — you pay for actual work, no hidden fees for overhead or recruitment.

That's fine — we start with discovery. Our process includes problem framing and validation phases specifically designed to clarify your vision, identify the right audience, and define success metrics before we write any code. Many of our best projects started as rough ideas.

We're not the right fit for simple brochure websites, basic WordPress sites, or projects that prioritize the lowest cost over quality. We work best with teams that value product thinking, are willing to invest in doing things right, and care about business outcomes.

Very involved — that's what sets us apart. We don't just take orders; we challenge assumptions, suggest alternatives, and bring product thinking to every decision. We act as your product partner, not just a development vendor. You stay in control, but we actively contribute to strategy.

Typically 2-4 months depending on scope and complexity. We focus on getting to market fast with a focused feature set that tests your core hypotheses. Our discovery phase helps us identify the minimum viable scope, and our agile process keeps momentum high. See our detailed MVP development services for timelines and pricing.

Very predictable. We invest heavily in upfront discovery and planning to define clear scope, milestones, and success criteria. We use fixed-scope sprints with regular check-ins, so you always know where the project stands. No surprises, no scope creep without discussion.

No — we use AI where it adds real value, not as a buzzword. Many products benefit from AI features like personalization, automation, or intelligent search, but we'll always recommend the simplest solution that achieves your goals. AI readiness is built in, but AI features are optional.

Product development services cover the entire journey from idea to market-ready product. This includes discovery and validation, UX/UI design, software engineering, QA testing, deployment, and post-launch optimization. A full-cycle product development company like ours handles everything — so you get a cohesive team focused on building something that actually works in the market, not just technically.

It depends on scope, complexity, and timeline. A focused MVP typically runs $50K-$150K over 2-4 months. More complex products with multiple integrations, custom features, or AI components range from $150K-$500K+. We provide detailed estimates after discovery, and our billing is transparent — you pay for actual work, no hidden fees for overhead or recruitment.

That's fine — we start with discovery. Our process includes problem framing and validation phases specifically designed to clarify your vision, identify the right audience, and define success metrics before we write any code. Many of our best projects started as rough ideas.

Full-cycle product development means we handle every phase — from initial concept and validation through design, engineering, launch, and ongoing iteration. You're not stitching together separate vendors for design, dev, and QA. One team owns the outcome end-to-end. This reduces handoff friction, speeds up delivery, and keeps everyone aligned on what matters: building a product users want.

Yes. We specialize in helping startups and early-stage teams move from idea to MVP quickly and efficiently. Our focus on product economics means we help you validate assumptions before investing heavily in development. We've helped numerous founders go from concept to funded product.

Yes — SaaS is one of our specialties. We've built subscription platforms, B2B tools, and multi-tenant applications from the ground up. We understand the unique challenges: user onboarding, billing integration, usage tracking, and building for scale from day one. Whether you're launching a new SaaS product or modernizing an existing one, we can help.

Absolutely. Many clients come to us specifically to outsource product development — either because they lack in-house expertise or want to move faster than their current team allows. We integrate closely with your existing team or operate independently. Either way, you get dedicated engineers, designers, and product thinkers working as an extension of your business.

We take shared ownership of outcomes, not just deliverables. While you own the business and final decisions, we take responsibility for the quality, performance, and success of what we build. We measure our work by your product metrics, not just completed tasks.

We work across fintech, healthtech, real estate, e-commerce, SaaS, and consumer apps. Our sweet spot is startups and SMBs where speed and product-market fit matter most. We've built trading platforms, property marketplaces, wellness apps, and AI-powered tools — the common thread is products where getting the user experience and business model right determines success.

We define success metrics during discovery — typically including user engagement, retention, conversion, and business KPIs relevant to your product. We set up analytics from day one and use data to guide iteration. Success is measured by impact, not just delivery.

Launch is just the beginning. We offer ongoing support and development to help you iterate based on user feedback and data. Most clients continue working with us to optimize, add features, and scale. We also provide maintenance-only arrangements if you just need stability.

Full-cycle product development means we handle every phase — from initial concept and validation through design, engineering, launch, and ongoing iteration. You're not stitching together separate vendors for design, dev, and QA. One team owns the outcome end-to-end. This reduces handoff friction, speeds up delivery, and keeps everyone aligned on what matters: building a product users want.

Yes. We specialize in helping startups and early-stage teams move from idea to MVP quickly and efficiently. Our focus on product economics means we help you validate assumptions before investing heavily in development. We've helped numerous founders go from concept to funded product.

Yes — SaaS is one of our specialties. We've built subscription platforms, B2B tools, and multi-tenant applications from the ground up. We understand the unique challenges: user onboarding, billing integration, usage tracking, and building for scale from day one. Whether you're launching a new SaaS product or modernizing an existing one, we can help.

Ready to Build a Product That Actually Works?

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Looking for a reliable product development partner?
Let's build your next success story together.

Risk-Free Start

Your AI Project Timeline

FREE
Week 1

Free Trial

Test our team, no commitment
1
Month 1

Proof of Concept

Working prototype delivered
2
Month 2-3

Production Ready

Full AI solution deployed
$6M+Raised by clients
15+5-star reviews
2+ yrsAvg. partnership
Oleg Kalyta

Oleg Kalyta

Founder & AI Lead
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Oleg Kalyta

Oleg Kalyta

Founder

Digital Product Development & Consulting

Beyond building software, we help you make the right product decisions from day one

Product Strategy Consulting

Not sure where to start? We help you define your product vision, identify your target market, and build a roadmap that makes business sense. No fluff — just practical guidance based on what we've seen work.

SaaS Product Development

Building subscription-based software requires getting billing, onboarding, and retention right from the start. We design SaaS products with multi-tenancy, usage tracking, and growth mechanics built in.

Digital Transformation

Modernizing legacy systems or digitizing manual processes? We help companies move from outdated tools to modern digital products without disrupting what's already working.

Outsourced Product Development

Need to move faster than your in-house team allows? We operate as your extended product team — same dedication, full accountability, none of the hiring overhead.