How to Build an MVP for Non-Tech Founders
Learn how to scope, budget, hire, and manage your MVP development — even with zero tech background.
- 5M+ users across products built
- $6M invested in tailor-made startups
- Built 30+ MVPs along 9 years
Oleg Kalyta
CEO & Founder at ProductCrafters
What You'll Have By The End
MVP Scope Document
What to build first, what to skip, and why.
Project Budget
A realistic budget with expected ranges and red flags to watch.
Hiring Checklist
How to vet teams and what questions to ask before signing.
Sprint Tracking
A simple system to know if you're on track — even without tech experience.
Launch Plan
Step-by-step strategy for getting your first users and feedback.
What Usually Goes Wrong
Most non-technical founders make the same costly mistakes. Here's how to avoid them.
Hiring
You find a dev team and trust them to deliver. They talk confidently about tech, so you assume they know best.
Months later, you're stuck with a bloated product, unclear costs, and features you didn't need — all because you didn't know what questions to ask.
Project Management
You get updates, but you can't tell if you're on track. The team seems busy, but progress feels slow.
By the time you realize something's off, you've lost weeks (or months) and have to start difficult conversations with little leverage.
Budget Management
You agree on a price, but extras keep appearing. You don't understand what's essential vs. nice-to-have.
You overspend on features that don't matter, then run out of budget before the product is usable.
Scope & Timeline
You want everything done right — so you add features and polish. The team agrees to everything you ask.
The MVP takes 12+ months instead of 3–5. You miss your market window, burn out your savings, and still don't know if the idea works.
Course Curriculum
10 comprehensive lessons to take you from idea to launch
Introduction to MVP Development
Understanding what an MVP is and why it matters for your startup success.
Defining Your Value Proposition
How to identify and articulate the core value your product delivers.
Market Research Without Code
Validating your idea before investing in development.
User Stories & Requirements
Translating your vision into actionable development requirements.
Choosing the Right Tech Stack
Understanding technology choices without being a developer.
Working with Development Teams
How to communicate effectively with developers and agencies.
Budgeting & Timeline Planning
Realistic expectations for MVP development costs and timelines.
MVP Launch Strategy
Getting your product in front of early adopters.
Measuring Success & Iteration
Key metrics to track and how to iterate based on feedback.
Scaling Beyond MVP
When and how to transition from MVP to full product.
Why I Built This Course
Most founders come to me after they've already made expensive mistakes — blown budgets, missed deadlines, or products that don't work. They didn't fail because they weren't smart. They failed because no one taught them how to work with developers.
This course gives you the knowledge to take control of your MVP project from day one. You'll learn how to scope features ruthlessly, spot red flags early, manage your budget like a pro, and ship something users actually want — in months, not years.
Whether you're hiring freelancers, agencies, or building an in-house team, this course will help you make better decisions and avoid the traps that catch most first-time founders.
Ready to Build Your MVP the Right Way?
Start with Lesson 1 and learn everything you need to know about building your minimum viable product — without the costly mistakes.
Start Lesson 1 →